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Iterable Integration
Cross-channel marketing platform that empowers teams to create, optimize, and measure every interaction across the customer journey.
RudderStack allows you to configure Iterable as a source via a webhook. You can ingest Iterable events from your marketing campaigns e.g. email clicks, email opens, in-app clicks, in-app opens, SMS clicks, and more in real-time. RudderStack automatically takes care of converting them into the RudderStack event format so you can then send this to any downstream destination or warehouse. There’s no need for your engineering team to do any custom coding or configuration.
Add Iterable as a source and:
- Capture real-time behavioral data of your customers
- Send your events to over 200 destinations
- Collect all the relevant Iterable events like clicks, opens, unsubscribes related to marketing campaigns, user engagement, and other real-time insights
RudderStack Iterable Documentation
Refer to our step-by-step guide and start using Iterable today
About Iterable
Iterable is a digital marketing platform that allows you to maximize your customer's lifetime value (LTV) by creating a better customer experience. Built for high speed and scalability, Iterable supports email, web push, SMS, social, and in-app notifications to engage with your customers effectively. Iterable helps your customers’ preferences, likes and dislikes and gives them tailor-made content recommendations and advertisements. Iterable was founded in 2013 by Andrew Boni and Justin Zhu.
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