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VWO Integration
VWO is an A/B testing and product optimization platform that helps you improve your key business metrics through valuable insights and better product engagement. VWO provides an intuitive visual editor where you can run A/B tests without the need to write any HTML code.
VWO Integration
VWO is an A/B testing and product optimization platform that helps you improve your key business metrics through valuable insights and better product engagement. VWO provides an intuitive visual editor where you can run A/B tests without the need to write any HTML code.
You can integrate RudderStack with the VWO (beta) library and enable it to run asynchronously through just a single line of code. When integrated with VWO, RudderStack allows you to send test events along with the experiment and variation details as properties. In this way, you can get all the data from your experiments and send it to the desired integrations and use it for analytics or implement marketing automation.
By Adding Visual Website Optimizer Support for RudderStack, you can:
- Asynchronously load the VWO library without the need for any additional plugin or extensive code
- Send custom events that record your eCommerce transactions to VWO for analytics
- Forward complete details of the experiment and the variations to VWO as associated properties of the events
- Use them downstream to track revenue goals and improve marketing automation
RudderStack VWO Documentation
Refer to our step-by-step guide and start using VWO today
About VWO
VWO is an optimization platform specially designed to help you test new product ideas and measure key business metrics. With VWO’s features, you can also enhance the overall engagement with your customers.
With VWO, you can test and prototype new features that you want to implement in your product. Moreover, you can also measure the impact of these changes on your product through intuitive reports and meaningful insights.
VWO gives you the perfect environment to optimize your customers’ digital experience at the same time, allowing you to maximize your ROI and build a strong brand.
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